Just for fun I thought I’d make a list of paired words and phrases that exhibit obvious (and opposing) rhetorical slants:
global warming – climate crisis
illegal alien – undocumented worker
low budget – lean
liberal – progressive
muckraker – investigative reporter
blogger – citizen journalist
mainstream media – mass media
intellectual property – my ideas
long tail – niche markets
guerrilla marketing – opportunistic publicity
reducing overhead – firing people
… any more suggestions?