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When Microsoft first introduced its Office assistant, “Clippy,” it was ridiculed by many. The cutesy animated paperclip came across as goofy, but the real problem was how annoying Clippy was: He popped up unexpectedly way too often, interrupting your work to offer inane recommendations you would invariably reject.… Story continues … “It’s Clippy’s world now”

I was standing in the futuristic, multi-story atrium of NVIDIA’s “Endeavor” building when I saw Neal Stephenson leaning against a railing. “I bet you’re not a lefty,” I said. The award-winning science fiction author had been a speaker earlier that day at Google, which was hosting Imagination in Action’s Next Revolution of AI summit, a two-day conference…

Last weekend, on a sunny balcony overlooking Monterey Bay, with cocktail chatter in the near background and sea lions barking in the distance, I talked about love with a 20-year veteran of the U.S. Army Special Forces. My new friend spent 10 tours of duty first as a grunt, then as a Green Beret sniper…

Artificial intelligence complicates things for writers. It’s complicating everything for everyone these days, sure. We all have AI in our faces all day long, whether we want it or not (and mostly we don’t). But for writers, the existence of chatbots that can generate text — let’s not call it “writing” exactly, but content —…

Like many writers who take their craft seriously, I had an uneasy relationship with the word “content” for a long time. Once, in the late 1990s or early 2000s, I went to a digital marketing conference and heard a man onstage — a real pioneer in the emerging field of digital content — say, “I’d…

David Strom is a veteran technology journalist and content strategist who has been covering enterprise technology for over three decades. He has held editorial management positions for both print and online properties including as the editor-in-chief of Network Computing (in print), Digital Landing.com,… Story continues … “Rewrites to infinity: David Strom on the reality (and…

Writing has always been a challenging job. But now, in the age of generative AI, it’s getting even more difficult for many of us. The sheer volume of content that GenAI tools churn out makes it hard to be seen and heard.… Story continues … “Secrets of the word wizards”