This is kind of cool: TextMarks is a service that lets you create your own custom SMS quick-response codes. People enter the code and send it to the TextMark short code (41411), and then they get the text that you specify, in return.
I set up the keyword haiku to deliver the current day’s haiku from my other site, tinywords; TextMark’s simple screen-scraping tech did a pretty good job of pulling out the correct content once I gave it the right prefix and postfix to look for.
Check it out: Send an SMS containing the word “haiku” to 41411 and you should get the current day’s haiku in return. Or try the simulator on TextMark’s site. Neat!