Dylan Tweney
VentureBeat

Tinder users at SXSW are falling in love with an A.I.

Take a look at this photo. Cute, right? That’s the profile photo for an ostensibly 25-year-old female named Ava on Tinder, a popular dating app. The profile has been popping up for Tinder users at SXSW this week. But after swiping right and making a connection with Ava, the conversation takes a stra
Dylan Tweney 1 min read
Ava, shown in her profile photo on Tinder, is not who she appears to be.

Take a look at this photo. Cute, right?

That’s the profile photo for an ostensibly 25-year-old female named Ava on Tinder, a popular dating app.

The profile has been popping up for Tinder users at SXSW this week. But after swiping right and making a connection with Ava, the conversation takes a strange turn, according to a post in AdWeek.

A conversation between "Ava" and Brock, a real human.

That’s right — Ava appears to be an A.I., or if not an actual artificial intelligence, at least a decent chat bot. The conversation concludes by directing people to Ava’s Instagram profile, @MeetAva, which is a promotional for an upcoming movie called Ex Machina, whose site it links to — and whose starring actress is actually the face of “Ava.” The movie comes out April 10, and there was a screening of it last night at SXSW.

It’s a pretty clever way to market a movie about A.I., but it’s not reaching a ton of people. @MeetAva only has 98 followers. On the other hand, the campaign scored a writeup in AdWeek — and now VentureBeat.

More information:

<br /> style=&#8221;padding:0; border:0; margin:0;&#8221;<br /> src=&#8221;http://ift.tt/18Wt4A4 &#8220;&gt;

Powered by VBProfiles

More information:

<br /> style=&#8221;padding:0; border:0; margin:0;&#8221;<br /> src=&#8221;http://ift.tt/18Wt4A4 &#8220;&gt;

Powered by VBProfiles

from VentureBeat » Dylan Tweney http://ift.tt/18P61HO

Share
More from Dylan Tweney
VentureBeat

Can the Kindle Fire disrupt the tablet market? Not so fast

The arrival of Amazon’s Kindle Fire, a $199 tablet, in a market dominated by $500 models looks like an obvious case of price disruption. Not so fast, says Horace Dediu, an analyst at Asymco: Amazon’s margins are too thin to allow it to compete on the tablet’s core technology. It’s an interesting cou
Dylan Tweney 1 min read
VentureBeat

First iPhone in space to launch with last shuttle mission

When the final space shuttle mission launches later this year, two iPhone 4s will be on board. The iPhones will be running an experimental app called SpaceLab for iOS, designed by Odyssey Space Research. Once the space shuttle Atlantis docks with the International Space Station, crew members will us
Dylan Tweney 1 min read

Dylan Tweney

If you're bored, you're not paying attention

Great! You’ve successfully signed up.

Welcome back! You've successfully signed in.

You've successfully subscribed to Dylan Tweney.

Success! Check your email for magic link to sign-in.

Success! Your billing info has been updated.

Your billing was not updated.