One week ago, AdGame didn’t exist. Today, the company has a customer, a little bit of funding, and the attention of a crowd full of potential investors and partners.
The idea is to make web display ads into incentivized, educational quizzes that not only engage the viewer, but also teach them the kind of facts that would be helpful on a standardized test.
“It’s not about punching the monkey or guessing which picture is J. Lo’s ass,” said entrepreneur Tony Young Lyu, who demonstrated his technology today at Demo Fall 2011 in Silicon Valley.
Continue reading: AdGame goes from zero to startup hero in one week | VentureBeat.