It may sound obvious, but

It may sound obvious, but a new study shows that the single most important factor for online profitability is customer loyalty — getting customers to come back regularly. In fact, most online retailers lose money on one-time shoppers.
To earn customers’ loyalty, the study’s authors recommend, treat them as assets — not just transactions — and provide them with real value.… Read the rest

It may sound obvious, but

Career shortcut: In a hurry

Career shortcut: In a hurry to get on the Internet bandwagon? No time to figure out what you can do? The Monster.com Dotcom Job Converter will tell you exactly how to transform yourself from some useless old-economy role like “Teacher” into a way-new-economy position like “Internet Trainer.” Just pick your current job from the dropdown list and the Converter tells you how to get a new life.… Read the rest

Career shortcut: In a hurry