Link: No mere bookstore, Amazon.com wants to be an online retail giant
Link broken? Try the Wayback Machine.… Read the rest
Month: August 1998
When a company decides to get into e-commerce, who’s in charge? Usually the IT managers, if you believe a recent survey of — yes, IT managers — by Cambridge Technology Partners’ Cambridge Information Network. According to this survey of 170 CIO’s, in 72% of the cases the IT department is a primary driver of e-commerce, followed by the marketing department in 49% of the cases and sales in 38% of the cases.… Read the rest