DoubleClick cofounder Kevin O’Connor has a new startup, FindTheBest, aimed at helping you compare everything from air purifiers to venture capitalists.

Now, with a $6 million funding round from Kleiner Perkins that closed Tuesday, FindTheBest should be in a good position to build out its “data driven content platform,” which combines computer-driven semantic analysis with human-powered tagging to build data sets quickly and efficiently.… Read the rest