There are a lot of rumors going around about a certain blog founder. My take is that most of it is completely unfounded and comes from people with an obvious interest in discrediting him. So for now, VentureBeat is not covering this “story.”

After I posted this note on Facebook, I got asked: Are we afraid to cover this story because we’re afraid of blowback from the accused guy? And would we treat this story differently if it had to do with a true Silicon Valley bigwig, like Apple CEO Tim Cook?

I can answer with some concrete examples. Keith Rabois, COO at Square, left his company after accusations that he sexually harassed an employee. We covered that, because A, he really left the company, and B, he wrote a post about it. We also covered a sexual harassment case at VC firm CMEA, and last year, we covered the sexual harassment case at Kleiner Perkins.

VentureBeat has been one of the few (if not the only) tech blogs to cover all three big sexual harassment cases in Silicon Valley in the past year. In all three cases, we didn’t hesitate to take on a story about someone powerful and/or friendly with us. (Rabois has been a speaker at VentureBeat conferences, for instance, and KP is obviously hugely powerful in the valley). In all three cases, we stuck to reportable facts but didn’t pull any punches.

So to answer the question: Say Tim Cook gets accused of harassment. We’d cover immediately if there was a civil or criminal action. But suppose it’s all rumors and hearsay, and thanks to mob mentality all the other tech blogs start covering it. In that case we’d probably weigh in with a post saying “Here’s the rumor that everyone is talking about, but there is no evidence for it at all.” Because at that point, the chatter itself is newsworthy, and the absence of evidence would be the most salient, reportable fact.

Back to our competing blog founder: We’re staying away from the story because of lack of evidence, not fear. But also we have a special reason to be reticent, which is that he founded a competing site. I know from experience that we care more about our competitors than our readers do. Readers really aren’t looking to VentureBeat for stories about our competition, and they get annoyed when we get sucked into blog wars. So we have a special reluctance to cover competitors for that reason.

We’ll override that reluctance if there’s anything material to talk about. But for now, I see no reason to publish anything.